diff --git a/README.md b/README.md
index 4dea477..fbd23ef 100644
--- a/README.md
+++ b/README.md
@@ -131,10 +131,12 @@ Options:
     * `access_token`: authentication token generated for your Twitter account
     * `access_token_secret`: authentication token secret generated for your Twitter account
     * `hashtags`: list of key/value used to append hashtags to each tweet. Key is the pattern to match in the product name, value is the string to append to the tweet. For example, `{"twitter": {"hashtags": [{"rtx 3090": "#nvidia #rtx3090"}]}}` will detect `rtx 3090` to append `#nvidia #rtx3090` at the end of the tweet.
+    * `enable_replies`: reply to original message when product is not available anymore
 * `telegram` (optional):
     * `channel_name`: send message to a channel (ex: `@channel`)
     * `chat_id`: send message to a chat (ex: `1234`)
     * `token`: key returned by BotFather
+    * `enable_replies`: reply to original message when product is not available anymore
 * `include_regex` (optional): include products with a name matching this regexp
 * `exclude_regex` (optional): exclude products with a name matching this regexp
 * `browser_address` (optional): set headless browser address (ex: `http://127.0.0.1:9222`)
diff --git a/config.go b/config.go
index 3de35bb..ddfd31e 100644
--- a/config.go
+++ b/config.go
@@ -25,13 +25,15 @@ type TwitterConfig struct {
 	AccessToken       string              `json:"access_token"`
 	AccessTokenSecret string              `json:"access_token_secret"`
 	Hashtags          []map[string]string `json:"hashtags"`
+	EnableReplies     bool                `json:"enable_replies"`
 }
 
 // TelegramConfig to store Telegram API key
 type TelegramConfig struct {
-	Token       string `json:"token"`
-	ChatID      int64  `json:"chat_id"`
-	ChannelName string `json:"channel_name"`
+	Token         string `json:"token"`
+	ChatID        int64  `json:"chat_id"`
+	ChannelName   string `json:"channel_name"`
+	EnableReplies bool   `json:"enable_replies"`
 }
 
 // ApiConfig to store HTTP API configuration
diff --git a/notifier_telegram.go b/notifier_telegram.go
index d102ced..c0d8894 100644
--- a/notifier_telegram.go
+++ b/notifier_telegram.go
@@ -19,11 +19,11 @@ type TelegramMessage struct {
 
 // TelegramNotifier to manage notifications to Twitter
 type TelegramNotifier struct {
-	db          *gorm.DB
-	bot         *telegram.BotAPI
-	chatID      int64
-	channelName string
-	timeout     int
+	db            *gorm.DB
+	bot           *telegram.BotAPI
+	chatID        int64
+	channelName   string
+	enableReplies bool
 }
 
 // NewTelegramNotifier to create a Notifier with Telegram capabilities
@@ -42,10 +42,11 @@ func NewTelegramNotifier(config *TelegramConfig, db *gorm.DB) (*TelegramNotifier
 	log.Debugf("connected to telegram as %s", bot.Self.UserName)
 
 	return &TelegramNotifier{
-		db:          db,
-		bot:         bot,
-		chatID:      config.ChatID,
-		channelName: config.ChannelName,
+		db:            db,
+		bot:           bot,
+		chatID:        config.ChatID,
+		channelName:   config.ChannelName,
+		enableReplies: config.EnableReplies,
 	}, nil
 }
 
@@ -92,15 +93,17 @@ func (n *TelegramNotifier) NotifyWhenNotAvailable(productURL string, duration ti
 		return nil
 	}
 
-	// format message
-	text := fmt.Sprintf("And it's gone (%s)", duration)
+	if n.enableReplies {
+		// format message
+		text := fmt.Sprintf("And it's gone (%s)", duration)
 
-	// send reply on telegram
-	_, err := n.sendMessage(text, m.MessageID)
-	if err != nil {
-		return fmt.Errorf("failed to reply on telegram: %s", err)
+		// send reply on telegram
+		_, err := n.sendMessage(text, m.MessageID)
+		if err != nil {
+			return fmt.Errorf("failed to reply on telegram: %s", err)
+		}
+		log.Infof("reply to telegram message %d sent", m.MessageID)
 	}
-	log.Infof("reply to telegram message %d sent", m.MessageID)
 
 	// remove message from database
 	trx = n.db.Unscoped().Delete(&m)
diff --git a/notifier_twitter.go b/notifier_twitter.go
index 161bbd4..560e056 100644
--- a/notifier_twitter.go
+++ b/notifier_twitter.go
@@ -26,10 +26,11 @@ type Tweet struct {
 
 // TwitterNotifier to manage notifications to Twitter
 type TwitterNotifier struct {
-	db          *gorm.DB
-	client      *twitter.Client
-	user        *twitter.User
-	hashtagsMap []map[string]string
+	db            *gorm.DB
+	client        *twitter.Client
+	user          *twitter.User
+	hashtagsMap   []map[string]string
+	enableReplies bool
 }
 
 // NewTwitterNotifier creates a TwitterNotifier
@@ -57,7 +58,7 @@ func NewTwitterNotifier(c *TwitterConfig, db *gorm.DB) (*TwitterNotifier, error)
 	}
 	log.Debugf("connected to twitter as @%s", user.ScreenName)
 
-	return &TwitterNotifier{client: client, user: user, hashtagsMap: c.Hashtags, db: db}, nil
+	return &TwitterNotifier{client: client, user: user, hashtagsMap: c.Hashtags, db: db, enableReplies: c.EnableReplies}, nil
 }
 
 // create a brand new tweet
@@ -147,15 +148,17 @@ func (c *TwitterNotifier) NotifyWhenNotAvailable(productURL string, duration tim
 		return nil
 	}
 
-	// format message
-	message := fmt.Sprintf("And it's gone (%s)", duration)
+	if c.enableReplies {
+		// format message
+		message := fmt.Sprintf("And it's gone (%s)", duration)
 
-	// close thread on twitter
-	_, err := c.replyToTweet(tweet.TweetID, message)
-	if err != nil {
-		return fmt.Errorf("failed to create reply tweet: %s", err)
+		// close thread on twitter
+		_, err := c.replyToTweet(tweet.TweetID, message)
+		if err != nil {
+			return fmt.Errorf("failed to create reply tweet: %s", err)
+		}
+		log.Infof("reply to tweet %d sent", tweet.TweetID)
 	}
-	log.Infof("reply to tweet %d sent", tweet.TweetID)
 
 	// remove tweet from database
 	trx = c.db.Unscoped().Delete(&tweet)